Muncie, IN: Will Cyber Monday be Bigger than Black Friday?

As People Get Ready for Another Week of Work, all of the Cyber Monday 2012 Deals Await Online Shoppers

Staff Report

INDIANAPOLIS, IN - Whether or not you participated in Black Friday this year, if you are looking for the top toys of 2012, there's a good chance you'll be able to save some money by shopping on Cyber Monday this year.

Retailers are pulling out all the stops once again to get consumers across the country to do their shopping online. Selling online means less overhead for those retailers that do not have physical stores (like Amazon), but other big retail chains like Walmart, Sears, Kmart, Target, and others are also getting in on the Cyber Monday frenzy.

All over the media, experts here and there are predicting that it will be the biggest online shopping day of the year - possibly even breaking records from previous years. The term Cyber Monday was first coined back in 2005 by a group of retailers who noticed their sales went up the Monday after the Thanksgiving holiday as people returned to work.

They decided to use this as a way to generate some buzz (like for Black Friday) and to drive even more sales by offering specials and discounts. These days, free shipping is almost a given as you get closer to Christmas, but there are many websites that offer significant discounts for shopping online.

ComScore has predicted that American consumers will spend $1.5 billion, up from $1.25 billion last year on Cyber Monday,  Of course, the actual numbers will not be known for a while, but there is somewhat of a frenzy that is building this year over what should turn out to be the biggest online shopping day of the entire year. Parents (or even uncles or aunts) looking for gifts for kids, are encouraged to check out Top Toys Blog for great gift ideas for children.

Facebook comments